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Upstate Alliance for the Creative Economy

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Submissions by Steve Derrick

April 27, 2020 By wordpress

This is continuation of Steve Derrick’s (Director of Organizational Development for Vicarious Visions / Activision Blizzard Studios) work as seen in the Cap Region Creatives in Quarantine Gallery.

Steve created these drawings and gauche paintings of “COVID medical staff eyes.” Many local response workers have reached out to him to be their subjects, and now people all over the country and UK are contacting him regarding this powerful artwork.

Creatives in Quarantine: Margaret Hall & Yvonne Perry

April 22, 2020 By wordpress

Creatives in Quarantine is a segment that highlights creative professionals across the Capital Region during this period of isolation due to COVID-19. We have developed some questions that will allow our community to share experiences and learn from one another during this time.

Meet Margaret Hall (left), Associate Artistic Director of Capital Repertory Theatre (theREP) and Yvonne Perry (right), Capital Region Resident Creative & Associate Artist at theREP

Margaret & Yvonne, please introduce yourselves…What have you been up to during quarantine?

Margaret: I’m the Associate Artistic Director of Capital Repertory Theatre (theREP), part of the Proctors Collaborative (which also includes, Proctors Theatre in Schenectady and UPH – Universal Preservation Hall – in Saratoga Springs). I have worked at theREP for 8 years now. I do a wide variety of things, including directing touring productions and directing a mainstage once a year. Two years ago, I directed a World Premiere Production with Yvonne, Red Maple. Last year, our organization began connecting with some of our talented and beloved artists to create a category of Associate Artists for theRep. Yvonne is one of them. Outside of being in productions, they often help us with a variety of different things from being on our reading committee for our young playwright contest, to currently, in quarantine times, creating the Got a Minute video series, which provides tips for actors to keep honing their craft while we are all in quarantine.

Yvonne: I’m an Associate Artist for theREP and have had the pleasure of being in 7-8 main stage shows, my first one being in 2007. My relationship with theREP started before that, when I moved back to Albany to get my Masters Degree and start a family 20 years ago. I’m basically a go-to person when they need me to do anything. I love that they’re Albany’s premiere professional theater company. I’m a Chair of the Liaison for Actor’s Equity – the national union for professional theater artists. I’m also an adjunct professor at multiple local colleges. The Got a Minute series is a fun challenge for me. This quarantine has been interesting because theater is a big chunk of what I do during regular times. Theater is community based and what sets theater apart from all other acting work is that it demands a live audience. The quarantine has been a particular challenge for my colleagues and me. A lot of my friends are out of work right now, but we’re finding ways to keep ourselves viable.

Let’s talk about the local creative community, how you’ve adapted for your community and how you’ve seen people come together during these times.

Margaret: TheREP is part of the Proctors Collaborative, which consists of multiple organizations under one umbrella. We’re quite versed in working with our collaborative partners. Working as a collective in this very moment is interesting. We talk to a variety of different organizations and see what they’re doing, how they’re handling this, and how we might be able to work together.  We’re trying to figure out more ways to engage with other arts and non-arts organizations in this time of strangeness. We turn to people like Yvonne who are great vocal champions for us, to remind people we are here, we are working to figure out what it means to be a live theater in a time when you can’t be live together. We are slowly but steadily developing different kinds of content and figuring out ways we can engage with our greater community.

Yvonne: I love the idea of doing these videos and sharing them with a broader audience. If you’re not a colleague of mine or one of my students, you typically don’t have access to the information I’m sharing in the videos. Can you go online or read a book and find the information? Probably, but the fact that we are part of this tight knit community and people know our faces and can get an inside scoop on the internet as to what it is what we do when you’re not seeing us acting, is invaluable. I think people are getting a kick out of that. If they’re interested in the process of a performer, this is great information. They’re getting this insight for free. I love that it’s just little nuggets of behind the scenes and ‘this is how we do what we do.’

Do you feel like you’ve been able to connect to a new audience with this new content?

Margaret: The School of Performing Arts, which spans all of the Proctor’s Collaborative organizations, has a huge following of youth in the Capital Region that are interested in musical theater, radio, film, TV, and the entertainment world in general, so in a time like this where they’re all home, these videos are a great way to keep them energized and think about where they want to go on their artistic journey. It’s a free resource, which right now is so essential and crucial for so many.

Yvonne: When I was young, I felt weird because I wanted to go into the theater business and I didn’t know anybody who did it. I didn’t have many resources to learn more about it. Things are different now. There’s a lot of info online. I really love the community component of this series. I love the fact we’re giving these videos to people across the Capital Region who know theREP and appreciate that we are still here and still vibrant. We are part of THIS Capital Region community and you’re getting content from local people you know. It’s kind of cool.

This video series was born out of the limitations of the quarantine…Do you see this type of engagement on social media continuing even after things go back to “normal?”

Margaret: Yes, absolutely. I’ve been watching Lauren Gunderson, playwright, on her new online series of free playwriting workshops. One of the things she said was that this is a place and time for us to be visionaries. We’re adapting to deal with this, but how can we excel at it? How can we use this experience and rise as artists always do in times of difficulty, pain and human experience? Essentially, how do we take this and make the lemonade out of the lemons? Once we figure it all out, I do think new online content from theatrical artistic creatives is going to be something that stays.

Yvonne: I don’t know if we would’ve ever realized the opportunities that were there if we were just going about our regular everyday lives, business as usual. There is going to be plenty of good information that comes out of this. I loved what Margaret said, this is what creatives do in times of crisis; they find other ways to be creative. It’s historically accurate. Artists find ways to do their art as a reflection of the times that they are living in. My Master’s is in Theater History, I’m fascinated by the idea of how people entertain themselves as a reflection of the culture in any given time and place. This period will lead to a monumental change in how a lot of artists approach their work. We will go back to doing what we do best, but this will be another tool we’ll have in our toolbox now.

Any words of positivity you’d like to leave our readers with?

Margaret: Within our organization, we’ve described this period as an intermission. The idea that we’re all on a global pause is going to continue to result in some vibrant art and culture, which is both brilliant and sad when you think about the circumstance we’re in and the thousands of people who won’t be able to partake in it because they lost their lives to the virus. I also think it is going to help in relieving the feeling that theater is “elitist.” I think we might be discovering ways we can share theater more with people who can’t get through our physical doors when those doors open again, and reach people who don’t know theater even exists.

Yvonne: I want people in this area to remember that theREP is still here. We’re still working hard, we’re providing content in new and creatives way. We’ll be back. 100%. We will be back. In a fabulous new space. There are so many exciting things to look forward to.

Get in touch!

theREP:
Website: www.capitalrep.org
Facebook: @capitalrep
Instagram: @therepny

Margaret:
Email: mhall@capitalrep.org 
Facebook: @margaretehalldirector

Yvonne:
Website: www.yvonneperry.com
Email: yvonneperryh@gmail.com
Facebook: @yvonneperry
Instagram: @yvonneperryh

Cap Region Creatives in Quarantine: Richard Lin

April 14, 2020 By wordpress

Creatives in Quarantine is a segment that highlights creative professionals across the Capital Region during this period of isolation due to COVID-19. We have developed some questions that will allow our community to share experiences and learn from one another during this time.

Meet Community Builder & Entrepreneur, Richard Lin

https://www.youtube.com/watch?v=_sugDRRy7I4&t=4s
Richard put together a very comprehensive list of information and resources for public and small business owners…
  • City of Troy Resource Page
  • Troy BID’s page for resources for small businesses
  • City of Albany COVID-19 Resource Guide
  • Discovery Albany’s Coronavirus Information & Resources
  • City of Schenectady Resource Page
  • City of Saratoga Springs Resource Page
  • Saratoga County Prosperity Partnership COVID-19 Information and Resources
  • Capital Region Chamber’s Page
  • Center for Economic Growth Resources
  • SBDC’s Resource Page
  • Duke University’s Cash Relief Resource Database
  • Crowdsourced collection of Coronavirus related initiatives, resources, and information
  • CoG PPE Production
Communities that are actively bringing together creatives and entrepreneurs:
  • StartupHouse
  • 1 Million Cups
  • Troy Innovation Garage
  • Bull Moose Club
  • Center of Gravity
  • Power Breakfast Club
  • Dinner Party Collective
Programs and Apps that I use:
  • Station – Browser Replacement
  • Toggl – Time Tracking
  • YouCanBook.me – Scheduling
  • Google Calendar – Calendar Management
  • Asana/Trello – Project Management
  • Slack – Communication
  • Zoom/Google Meet – Meetings
  • Spotify – Music
  • The Fabulous – Self Care
Get in touch with Richard, below!
  • Website: rlin.me
  • Email: rlin@rlin.me
  • LinkedIn: @rlin06
  • FB: @rlin06
  • IG: @rlin06
  • Twitter: @rlin06

The Light Within – a message from SPAC’s President & CEO Elizabeth Sobol

April 8, 2020 By wordpress

Cap Region Creatives in Quarantine: Kirsten Voege

April 7, 2020 By wordpress

Creatives in Quarantine is a segment that highlights creative professionals across the Capital Region during this period of isolation due to COVID-19. We have developed some questions that will allow our community to share experiences and learn from one another during this time.

Meet Marketing & Communications Expert and Entrepreneur, Kirsten Voege.

Kirsten, tell us a little about yourself! Hi!  My name is Kirsten Voege. I am a recent transplant to the 518 from NYC. I am so happy to be out of the 212 right now! Literally, my NYC apartment was on the same block as Mt. Sinai and the medical tents that are being erected in Central Park. I am so #Thankfultobelivinginthe518! My business is KIRated Communications, a marketing and communications consultancy.  At KIRated Co our singular focus is to help companies drive positive business outcomes through marketing. We call it business development to drive results. Our consulting areas include; strategic marketing planning, media buying, media planning services, media optimization and analysis, marketing channel mix assessments, media vendor relations and business mentoring. A little bit about my background…..Prior to starting my own business, I worked at well-known advertising agencies in NYC including Ogilvy and Foote Cone Belding.   While there, I progressed upward through the agency structure, eventually landing a Senior Vice President role. During my career, I oversaw the performance media and marketing efforts for well-known brands like AT&T, American Express, Intuit, Merck, Johnson & Johnson, Quicken Loans, Verizon and Zillow. In my roles I led a team of media buying specialists as we planned, negotiated, placed and optimized national and local media buys.  Bottom line, you have probably seen a spot that me or someone on my team put on TV.  We planned the media mix, negotiated the placements, monitored performance and optimized schedules to deliver Key Performance Indicator goals. How are you coping with this new reality? Trying to keep focus and maintain a sense of normalcy while still getting tasks accomplished. I wrote a blog post back on March 25th talking about this new reality, which you can read here! I have been trying to keep to my schedule. This includes logging on and being productive. If today is any indication, my new reality includes falling into a rabbit hole of social media content consumption, sort of to pass the time. I think I’m looking for inspiration, but also looking for connection. Then I find myself coming back to reality. Shoot, I need to get cracking and produce something! Also, my new reality…is painting my chairs pink… is that practical, was it productive? Who knows? Pink kitchen chairs are my new reality.
Kirsten wasn’t kidding, she painted her chairs pink.
Along with painting the town pink, I’ve written press releases, taken online classes, from Wharton no less! I have watered my plants, cleaned the buttons on the elevator and the doorknobs at the entrance of my building, sent off my 2019 paperwork for my taxes (this is early for me!) made some amazing egg frittatas, watched a ton of Netflix, avoided the news, built a new invoice template for my business, listened to podcasts, walked, meditated, daydreamed and even “hired” my 14 year old nephew to help with social media content. I hired an intern! What’s your work space like? Is it working for you? I have a desk in the middle of my living room. I love it. My desk is pretty organized (I try to keep the piles to a minimum). I love sitting there because I can look out the windows. When I don’t sit at my desk, I sit at the counter (about 3 feet away from my desk). The counter barstools are much more comfortable to sit at for a long day, than my pink kitchen/desk chair. Have you started adapting and/or innovating your business model to operate under these conditions? The adaptation is a work in progress for me. While I have been working remotely for the past few years, doing work-from-home (WFH) every day is a real difference. As a freelancer and a recent transplant with limited network, I was very reliant on all of the networking events in the 518 area. I miss those. Also, I feel that most people are in maintenance and survival mode right now, just trying to get through their day to day. So you have to pause and reassess how you approach clients and potential new clients. How have you seen the local creative community band together to support one another? I think we are all craving a little bit of community and love that ACE is doing this newsletter! I am also a member of Power Breakfast Club (PBC) and Entrepreneur Meet Up (EMU) and both of these organizations are now offering virtual meet ups and trainings. Do you feel like there are additional resources/tools/strategies that you need to succeed under this circumstance?  I do. My sister lives in Massachusetts and sent me a link to an article that announced Ivy league schools are offering free audits to online classes. I took a Wharton/UPenn class called, How to Create Viral Social Content and am in the midst of The Science of Well Being offered by Yale. I am in charge, not the circumstances! Here are 450 Ivy League courses you can take online for free right now! Are you thinking about ways that you’ll change the way you do business in the future?  I was planning on starting my 1:1 interview podcast called 518 KIRated. The plan was to get some of the content recorded and make it live by June. I am not sure if that is still a realistic goal, with the state of the world the way it is. So, I am thinking of how to pivot the concept into another form…more on that soon.….as you can probably tell I am an optimist.
From Kirsten’s Instagram page: Adapting and pivoting are the way to #makeithappen. #WednesdayWisdom #logic #adapt #pivot #womenwholead  #mih #KIRated
Do you see any long term changes to the way people work coming out of this situation? Yes, one change for me is I don’t think I will ever shake anyone’s hand when I first meet them. I am still trying to figure out what my move will be. Before the elbow bump I was doing a two handed wave (sort of like Jazz hands) but that might not end up being my move. I am open to suggestions! Any last words of positivity to leave our readers with? My mantra is #MIH. Make It Happen. I believe if I come up with a plan I can #MIH. I believe we are all powerful. During the last Power Breakfast Club meeting I attended on 3/31, the discussion subject was “The COVID-19 Pivot”.  I have been thinking about how people can adapt, because it is obvious, we all need to.  So, let me geek out on you. I literally am thinking about my life being like an Excel Pivot table. For anyone not familiar….the beauty of using a pivot in Excel is that your data sheet includes tons of information, it is all in an organized workbook, but it isn’t pretty…it is just rows and rows and columns and columns of data. The beauty of building a good pivot table is that you can slice and dice the data from your workbook any way you want. Each user designs the output. That is the chance we all have right now. Designing the output. My advice? You can design your own outcome. Consider your technical and soft skills, write down goals, ask your network “What are my top 3 attributes?”, think about your dreams and the rest of your “data”.  Consider the question, “How do I want to design my life?” I ended up here, in the 518 and on this page in front of you. Where will you land? Connect with Kirsten!
  • Website: KIRated.co
  • IG: @kirsten.kirated.co
  • FB: @kirated.co
  • Twitter: @kirsten_kirated
  • Email: kirsten@kirated.co
Are YOU a Creative in Quarantine? Send us your quarantine photos by sending us an email to get featured on our social media & blog pages!
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